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Welcome to Piggy Bank Tutor by Character Avenue — the first and only FAMILY TIME FUN educational and entertaining financial literacy resource for parents and their children ages three and up!
With over 30 years of experience serving parents and their children in the early childhood education industry, catering child care centers, elementary schools, PTAs, churches, and community organizations, Piggy Bank Tutor provides fun and effortless ways for parents to teach financial literacy to their young children while nurturing family connections through educational and entertaining family-fun financial literacy products, books, as well as in-person and virtual events. We make learning about money fun while enjoying family time connections!
Our approach is simple: anytime, anywhere, keep it fun, keep it practical, and keep the focus on family time. This creative approach transforms financial education into engaging family time, fostering essential character traits such as respect, kindness, truthfulness, and responsibility. We're not just teaching kids about money; we're refreshing family dynamics and shaping the leaders of tomorrow.
With Piggy Bank Tutor, you're not just investing in financial literacy; you're investing in a brighter, more secure future for your entire family. No child's financial future should be left to chance. Take the first step towards financial empowerment today!
Raising Money-Smart Kids is a Family Affair!
Practical parenting tips, how-tos, meaningful resources, and a whole lot of encouragement along the way!
Biweekly family fun financial literacy activities included — with Money-Math Coaches, The Three Little Pigs, LeLe, CeCe, BeBe, and The Wolf, here to help you teach the value of money in your children through engaging and educational financial literacy lessons, games, activities, and more!

LeLe always spends money and never thinks about tomorrow or plans for the future.

CeCe tries to save money but fails to follow the budget and is not consistent with money management.

BeBe is disciplined in money management and understands needs vs. wants. BeBe is financially secure.
Piggy Bank Tutor’s Money-Math Coaches, The Three Little Pigs, LeLe, CeCe, and BeBe, help parents instill the value of money in their children through engaging and educational financial literacy games, activities, products, events, and more!
Each pig represents three different money management levels to help parents teach their children the six principles of financial literacy: earning, budgeting, saving, investing, giving, and understanding the value of money.

The first five years of a child's life are crucial for brain development. Early experiences, whether positive or negative, influence how the brain develops. This stage is vital for cognitive growth, laying the foundation for future learning, behavior, health, and well-being, significantly affecting a child's ability to learn and succeed in school and beyond.
Start early, engage, and connect to support early brain development through meaningful family interactions and enjoyable financial literacy activities. Parental involvement and engagement promote the development of executive function skills in the brain.
"One of the greatest life lessons a parent can pass on to their child is teaching them about the value of money. Nothing is better than knowing your young adult child understands financial literacy after 18 years of raising the joy of your life."
— Gloria Mansfield, Founder & CEO
We are dedicated to making a positive difference in the lives of children, families, and communities. We create opportunities for family time that foster cherished moments, joy, and smiles, touching hearts and minds.